#

Welcome to our blog

We're always up to something new or other. Join us every exciting step of the way.

It's Time To Improve Food Allergy Education

We recently carried out research that showed 80% of British schoolchildren now have a classmate with an allergy but over half (51%) of the children surveyed in the South East claimed to have never been taught about food allergies by a teacher. What’s more, almost one quarter (23%) of those surveyed thought that those with an allergy to eggs can still eat them if they are scrambled or in an omelette and nearly 1 in 5 (17%) believed people with a nut allergy can still enjoy peanut butter.

Following this research which revealed a significant lack of knowledge and understanding amongst UK schoolchildren when it comes to food allergies and ingredients, we have partnered with Allergy Adventures and the Anaphylaxis Campaign to help combat the problem.

As a result, we are delivering a series of workshops in schools across the country, to increase knowledge and awareness of food allergies amongst children. Classes get to take part in a fun-filled workshop with Genius founder Lucinda, creating a delicious allergy-free dish to take home.

Allergy Adventures 1
The first workshop took place at Wootey Junior School, Hampshire in March with teacher Katherine Monston saying: “The children thoroughly enjoyed having Genius Gluten Free and Allergy Adventures in the school. It was a brilliant way to help children with allergies feel included and understood, and to really focus on those who often miss out on food sharing experiences because of their allergies.”

Allergy Adventures 2

This week Lucinda visited Rednal Hill Junior School, Birmingham along with Hayley Phillips from Allergy Adventures. Talking ahead of the visit Lucinda said: “These statistics show the reality of how little our children know about allergies and food ingredients. It is so important that children learn about different dietary requirements from a young age, and it’s equally important they are aware of the symptoms associated with different food allergies. “We are delighted to be working with Allergy Adventures and the Anaphylaxis Campaign to help children gain a better understanding in a fun and engaging way.”

Allergy Adventures 3
#
Over 80% of people wouldn’t know where to start when catering for someone who avoids gluten.
#
This year, for the first time, The Allergy and Free From Show paired up with International Green Week in Berlin, to create one of the biggest consumer fairs for allergen-free foods and products that has ever taken place in Germany