A bread that loves your gut? That's Genius > Explore the range
Loving your gut Just got easier > Find out more
Show your gut Some love and Ace every day > Find out more

No ordinary bread

The NEW Gut Lovin’ loaves, cobs, buns and rolls aren’t just baked to taste great, they’re boosted with prebiotic fibre – and they’re ALWAYS gluten free, that’s Genius.

From a healthier gut to a happier mind, our guts are home to trillions of tiny microbes which could have as much say in our health, mood and wellbeing as our genes do. Imagine what you could do if you showed your gut some love. Keeping up your gut diversity can play a big role, that’s why there is prebiotic fibre in all of the delicious Gut Lovin’ range.

> Check out our gut lovin' tips

Release your inner genius

Our guts are seriously clever and can have a huge part to play in things like energy levels and mood. So imagine what you could do if you showed your gut some love.

> Find out more